Why Do Law and Ethics Matter in Marketing?

For your first course project submission watch the video and complete the following steps.

Read the Course Project Overview tab.
Conduct research to address the following:

Don't use plagiarized sources. Get Your Custom Essay on
Why Do Law and Ethics Matter in Marketing?
Just from $13/Page
Order Essay

Discuss the difference between legal and ethical issues in marketing.
Share two examples of companies that have made legal or ethical mistakes related to the marketing of their products andthe consequences of those mistakes.
Explain why companies should be concerned with law and ethics in marketing.

Create a PowerPoint Presentation to summarize your findings and responses. Your PowerPoint should include:

Title Page (first slide).
A minimum of six “body” slides.

At least two pages for each topic above, 2a, 2b and 2c.
Succinct text and bullet points.
Relevant images, photographs, and/or charts.

A list of references (last slide).
A script in the presenter’s notes section of each slide that includes what you would say when presenting your PowerPoint to the team.

Use at least three credible sources. https://learning.rasmussen.edu/webapps/blackboard/content/listContent.jsp?course_id=_54012_1&content_id=_4778950_1 

A note about your examples: For this project, we are specifically looking for examples that relate to the marketing of products or services. There are many corporate scandals that have nothing to do with marketing. While you may see other types of scandals in our discussion this week, for this project, you should select marketing-specific examples. As a tip, you can search for illegal or unethical practices related to product quality, pricing, advertising and promotion or distribution, since these are the pillars of the marketing mix!

In addition to visiting the Resources tab, access the Course Guide located in Getting Started for additional resources specific to this course.
Submit your completed assignment by following the directions linked below. Please check the  Course Calendar for specific due dates.
Save your assignment as a PowerPoint. (Mac users, please remember to append the “.pptx” extension to the filename.) The name of the file should be your first initial and last name, followed by an underscore and the name of the assignment, and an underscore and the date. An example is shown below:

Place your order
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
The price is based on these factors:
Academic level
Number of pages
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more

Order your essay today and save 30% with the discount code ESSAYHELP