devry mgmt550 full course latest 2015 november [ all discussions , all week assignment and project

week 1Types of Communication (graded)Often a good place to start is with personal experience. This week’s first discussion assignment requires observation. At your place of employment, what types of communication are being used on a daily basis?How is each of these types of communication important to the efficient operation of your business?Are these types of communication being used effectively?How would you improve communication at your company?diss 2Diversity, Culture, Ethics, and Social Responsibillity (graded)To communicate effectively, we must first acknowledge that individuals with whom you communicate are just that, individuals. And so are you. It is highly probable that the students in this classroom represent a diverse population.Trust is a huge factor when communicating ethically. Your image and the image of your company depend upon their social responsibility.Please share personal experiences or news stories that illustrate positive communication or negative communication practices. Provide at least one detailed example. Was communication handled in a proper manner? What would you have done differently?This section lists options that can be used to view responses.week 2week 2The Writing Process (graded)Let’s try a brainstorming exercise. Everyone in this class is part of a marketing team for a new ice cream company that hopes to top Ben & Jerry’s for creative flavors. All of you have been gathered into a large conference room for the whole day. What flavor would you suggest? What are the ingredients in your flavor? Don’t forget to give it catchy name. Remember this is a brainstorming session so feel free to offer suggestions and new ideas for each other’s flavors.Writing the Business Message (graded)Let’s try an exercise as group. This year your manager has been told that he can give a small cost of living raise to all of his workers, but he can choose to give one person a higher raise. Rather that tell each of his employees of these limitations, he has given each of you the same challenge. You have been asked to write a letter stating why you deserve a raise. What information do you think should be included in the letter to convince your boss you deserve the raise? What tone should the letter be written? How long do you think the letter should be? Try your hand at writing an example letter. Feel free to offer constructive criticism for each other’s letters.week 3Writing Reports and Proposals (graded)This week we will learn how to create a report or proposal. Let’s start our discussions by looking at the different ways to organize a report. Reports are often organized by time, location, and/or importance. In your own words, discuss one of these report organization methods. Provide a detailed example of a report topic for which this method would work well. Show how you would organize this report.This section lists options that can be used to view responses.Gathering Data for Your Report (graded)Remember our brainstorming exercise last week? That was a good way to gather data using an internal group. While evaluating allofthe great flavors your class created during this brainstorming session, your marketing team decided to send out a questionnaire to gather external data. Questionnaires include only closed-end questions. Your team decides to use only five questions.Your marketing team wants to find out what types of desserts your customers like best. Develop five questions that you would put on a questionnaire. Why did you choose those questions? What results are you hoping to get from these questions?week 4Preparing Effective Presentations (graded)This week you will be preparing an oral presentation. In this week’s lecture we discussed various ways to create a catchy opening for a presentation. Choose a story from.bizcominthenews.com/”>www.bizcominthenews.com and create an interesting opening that they would deliver for that story and that could be used in a presentation. What do you consider to be the highlights of the story? Why did you choose that particular story?Design Elements of a Presentation (graded)Let’s continue with our ice cream example from the earlier exercise. Your marketing team has done internal brainstorming and external research. Executive Management has asked your management team to present your ideas and customer questionnaire data to them. They are looking for your recommendations on the ice cream flavors that will be used to launch this new business. Their approval is needed before your marketing team can begin working on marketing strategies.What type of opening would you use for your presentation? What information do you think should be included in the presentation to support your flavor choices? What graphics, tables, and charts would you add to validate your choices?wekk 5Creating Effective Neutral and Positive Messages (graded)Give an example of a situation or scenario for which you would write a neutral or positive message. What key points need to be covered in the message? What would be the tone of the message? What kind of response would you expect to receive in return?diss 2Writing a Persuasive Message (graded)Let’s continue with our Ice Cream Flavor Project. Last week you evaluated the design elements you would use in your presentation to management. Your team must persuade executive management to go ahead with the project. You must sell them on your ideas. What persuasive points should be included in the presentation? How will you convince them to approve the project? Explain your response.week 6week 6Crisis Management (graded)The success of any business or organization rests firmly on their reputation. Take a field trip to the Internet. Find information on one of these unsuccessful examples of crisis management: Ford and Firestone, Exxon, BP oil spill, Japan’s nuclear reactors, Toyota, RIM (Research in Motion) or Apple’s iPhone. What did they do wrong? How should they have handled this crisis management communication more effectively? Why was this a missed opportunity?diss 2Bad News Messages (graded)Your company has been holding annual Christmas parties for more than 20 years. Some concern has been raised by executive management about these parties damaging the reputation of the company. An all adult party, the conduct of the employees has become out of control. With this change in policy, all employees will get their usual annual Christmas bonus plus a .homeworkminutes.com/question/view/124365/devry-mgmt550-week-6-discussions-latest-2015#”>gift basket from the company. Instead of a Christmas party, it has been suggested that the company hold a summer picnic open to the employees and their families at a local adventure park. All-day passes to the adventure park and all that it offers will be given to each employee for the whole family. A potluck picnic will be held, with the company providing all the meat and drinks. Employees and their families will have the opportunity to participate in games with generous prizes. It is November and the time that the party planners start their planning process. How would you propose the company communicate these policy changes to the employees? What form of media would you use—snail mail, interoffice memo, email, or a presentation to the employees? How would you word the communication to employees?week 7Employment Communications (graded)This week’s course project deals with social media and how companies today should handle this growing form of communication. When you apply for a job, do you feel that the company to which you are applying has a right to search social media websites for information on you? Should they use this information as part of the decision factor when evaluating applicants? Do you feel that people should be held accountable for what they post on these websites?diss 2Job Interview Questions (graded)Let’s use this forum this week to share job interview information with your classmates. What questions have you been asked during a job interview? What information do you wish you would have brought with you to an interview to be better prepared? What type of testing did the employer require during the interview process?assignmentsweek 1ssignment:Professional Bio.Most social media websites like LinkedIn, Facebook, Twitter, and others ask you to post your professional bio.As you are writing your bio, keep in mind that you want to share enough information to create a professional image online, but not as much information as you would on a resume. Too much information that is made public may endanger your privacy.Your bio should be about 100 to 150 words (about four short paragraphs), should be well organized, and easy to read using separate paragraphs and/or headings for the different types of information provided.Here are some writing tips:Use your name as the title.Begin with a strong statement (perhaps your mission).Consider your audience. Who do think will be reading this information? Consider what is important to the reader and emphasize those points.Keep it interesting. Don’t be afraid to show a little bit of your personality.Be factual. Cite relevant experiences.Keep it short and to the point. Just cover the highlights.Don’t forget relevant volunteer activities, community affiliations, and professional organizations, if applicable.End with a special interest or anecdote that makes you unique (memorable).Questions to consider:Who are you?How did you get to be who you are?What are you doing now?What would you like to do in the future?Use proper grammar and spelling.You may add a photo (optional).week 4Assignment:Oral PresentationPlease see Course Project tab under Course Home for additional information.ObjectiveFor the purpose of this assignment, you are the chief information officer for the Stone Goose Company. This is your big chance to be the principle change agent in the Stone Goose Company and to propose a new social media policy to executive management. Currently, your company does not use social media for communication or marketing. You have noticed that the employees, however, are quite fond of social media.You may use your creative imagination to determine the type of business in which Stone Goose Company is involved. Brainstorm and propose ideas that will help the business improve operational efficiencies, save money, increase revenue or market share, improve guest satisfaction, increase social responsibility, and enhance brand image.Expect resistance and garner enough evidence to persuade your audience to implement your ideas. You will need to include external research to support your claims.Week 4’s Oral Presentation should convince Stone Goose Company’s executive management that it needs a social media policy and that you should be given this assignment.Assignments such as this help you develop business-oriented communication skills and give you the opportunity to practice developing an integrated business strategy for this fictional company. This activity will make the course come alive through the application of the principles from the textbook, course materials, and discussions.GuidelinesPersuade a business audience to accept your ideas.Create logical, well supported arguments by linking evidence to your claims.Develop an organizational structure that is easy to understand and follow.Adapt your ideas to a specific audience and anticipate and address their concerns.Describe how your recommendation meets the program criteria.Best PracticesYour oral presentation should be between 8 to 10 slides long.The first slide should be a title slide that includes the following:Title of your presentationYour nameCourse name and numberInstructor’s nameDate submittedEash slide must have a clear and meaningful title.All sides should abide by the 7×7 rule of content. That is, no slide should have more than seven bullet points with seven words on each line.A good presenation should have an appealing and eye-catching backgorund. Be sure to use a consistent and professional presentation theme.Your text must follow a logical timeline from beginning to end.You should use no more than two different typefaces. Slides should be consistent throughout the presentation, including format and font size.Adding meaningful graphics to your slides helps to keep the audience engaged while you are presenting, but avoid using too much animation or any audio clips that do not supplement your presentation appropriately.References should be listed on your final slide. Your presentation should use at least three scholarly references.All DeVry University policies are in effect, including the plagiarism policy.ONLINE Students: You are required to deliver a graded oral presentation for this course. To do so, you will deliver your presentation to your audience through use of the audio narration feature built into Microsoft PowerPoint. You need a microphone and computer speakers to make the recording..next.ecollege.com/default/launch.ed?ssoType=DVUHubSSO2&node=576″>Using PowerPoint to Record Audio for Your PresentationIn this video, you will learn how to record your narration or audio using Microsoft PowerPoint 2010.Submit your assignment to the Dropbox located on the silver tab at the top of this page. For instructions on how to use the Dropbox, read these.next.ecollege.com/default/launch.ed?ssoType=DVUHubSSO2&node=node/184″>step-by-step instructions or watch this .next.ecollege.com/default/launch.ed?ssoType=DVUHubSSO2&node=node/232″>Dropbox Tutorial.See the Syllabus section “Due Dates for Assignments & Exams” for due date information.week 2Assignment: Create an Email Message.equella.ecollege.com/file/f646243b-f474-4a28-b2e7-cf4c6c189375/1/MGMT550_W2_EmailAssignment.html#1″>Assignment| .equella.ecollege.com/file/f646243b-f474-4a28-b2e7-cf4c6c189375/1/MGMT550_W2_EmailAssignment.html#2″>Grading Rubrics| .equella.ecollege.com/file/f646243b-f474-4a28-b2e7-cf4c6c189375/1/MGMT550_W2_EmailAssignment.html#3″>InstructionsAssignment.equella.ecollege.com/file/f646243b-f474-4a28-b2e7-cf4c6c189375/1/MGMT550_W2_EmailAssignment.html#top”>Back to TopFor this assignment, you need to create a response to each of the email messages provided.The purpose of this assignment is for you to apply writing principles while responding to business email. The emails you’ll receive simulate internal and external. Assume that you are employed at the Blue Bay Resort and Conference Center. As you might expect, the culture is fast-paced and fairly informal, with employees relying heavily on email. While speed is important, high value is also placed on precision: All of your email responses should be grammatically correct and error free.You will play the role of the catering director for the Blue Bay Resort and Conference Center. You took this job five years ago and are busier than you ever imagined you might be—running from meeting to meeting every day. Your only time to respond to your email is during your short breaks between customer meetings. As usual, you have a flood of messages which all seem critical. Your challenge during this assignment is to respond to all of your email and write clear responses.When responding to each of the messages, consider all of the following:What do you think is an appropriate response to your message?What information do you think should be included?What might be inappropriate for this type of message?How long should an appropriate response be?What would you consider too long?What tone should you use for the message?week 3Assignment:Comparison Report. Write a 3 to 4 page report comparing the communication strategies of the Facebook pages of two of the following companies:McDonald’s, Burger KingJ C Penney, Kohl’sDunkin’ Donuts, Krispy Kreme DoughnutsPepsi Max, Coca-Cola ZeroTarget, Wal-MartAmazon, Barnes & NobleSuggested Format:This week you will write a compare and contrast report. Your paper should discuss each of the companies and then discuss their similarities and differences. When looking at each company’s Facebook page, use the same criteria to evaluate each of them, which will assist with the compare and contrast evaluation. Your paper should have at least 3 to 4 pages of body text plus the title page and reference page.Include the following sections:Title PageIntroductionDiscuss the first companyDiscuss the second companyCompare and contrast the two companiesConclusionReferencesSubmit your assignment to the Dropbox located on the silver tab at the top of this page. For instructions on how to use the Dropbox, read these.next.ecollege.com/default/launch.ed?ssoType=DVUHubSSO2&node=node/184″>step-by-step instructions or watch this .next.ecollege.com/default/launch.ed?ssoType=DVUHubSSO2&node=node/232″>Dropbox Tutorial.week 5Assignment:Create a Persuasive Memo With Business Improvement SuggestionsGo to Persuade Café using this link: .bizcominthenews.com/persuadecafe/”>http://www.bizcominthenews.com/persuadecafe/.Review the information in the left column of the cover page.Review the video and presentation.Review the “About PersuadeCafe” information in the tab at the top of the page.Review the “Survey Results” information in the tab at the top of the page.Review the “Executive Profiles” information in the tab at the top of the page.Assignment InstructionsWrite a persuasive memo presenting your recommendations for their business improvement program.Determine which executive should receive the memo; understand your target audience.Gather evidence to support your recommendation (above).Explain your idea clearly; describe what you want the reader to do.List the benefits of taking the action.Describe how your recommendation meets the program criteria.Acknowledge potential costs or downsides.Emphasize the main points.Business people have high expectations.GuidelinesMemo format To: From: Date: Subject (Body of memo)The body of your memo should be at least one to two pages in length.The goal is to persuade the executive team to implement your recommendations.Write a clear, convincing, persuasive proposal.The memo should be written professionally, including sentence structure, grammar, and spelling.Submit your assignment to the Dropbox located on the silver tab at the top of this page. For instructions on how to use the Dropbox, read these.next.ecollege.com/default/launch.ed?ssoType=DVUHubSSO2&node=node/184″>step-by-step instructions or watch this .next.ecollege.com/default/launch.ed?ssoType=DVUHubSSO2&node=node/232″>Dropbox Tutorial.week 6Assignment:Your assignment is to create a crisis action plan and compose a positive reply to send to Mr. Ward to handle this bad news situation.Go to Persuade Café using this link: .bizcominthenews.com/colonnade”>http://wwww.bizcominthenews.com/colonnade. Read the information found on this home page, Mr. Ward’s Email, the TripAdvisor Review, the Tweet, and the YouTube Video found in Tabs at the top of the page.Begin with a title page.Create a two- to three-page paper showing your crisis action plan to handle this situation.Prepare an email response to Kevin Ward’s email.End with a reference page citing the research found on the above website pages.Submit your assignment to the Dropbox located on the silver tab at the top of this page. For instructions on how to use the Dropbox, read these.next.ecollege.com/default/launch.ed?ssoType=DVUHubSSO2&node=node/184″>step-by-step instructions or watch this .next.ecollege.com/default/launch.ed?ssoType=DVUHubSSO2&node=node/232″>Dropbox Tutorial.See the Syllabus section “Due Dates for Assignments & Exams” for due date information.week 7Assignment:Write a Business Proposal for Management—A Social Media Policy for Stone Goose Company. Full assignment instructions are located in the Course Project tab under Course Home.For the purpose of this assignment, you are the chief information officer for the Stone Goose Company. This is your big chance to be the principal change agent in the Stone Goose Company and to propose a new social media policy to executive management. Currently, your company does not use social media for communication or marketing. You have noticed that the employees, however, are quite fond of social media.You may use your creative imagination to determine the type of business in which Stone Goose Company is involved. Brainstorm and propose ideas that will help the business improve operational efficiencies, save money, increase revenue or market share, improve guest satisfaction, increase social responsibility, and enhance brand image.Expect resistance and garner enough evidence to persuade your audience to implement your ideas. You will need to include external research to support your claims. Week 7’s Business Proposal should present the key items that need to be included in the social media policy and why.Please ensure that you have submitted a well written final copy that fulfills the assignment instructions.Submit your assignment to the Dropbox located on the silver tab at the top of this page. For instructions on how to use the Dropbox, read these.next.ecollege.com/default/launch.ed?ssoType=DVUHubSSO2&node=node/184″>step-by-step instructions or watch this .next.ecollege.com/default/launch.ed?ssoType=DVUHubSSO2&node=node/232″>Dropbox Tutorial.See the Syllabus section “Due Dates for Assignments & Exams” for due date information.Course Project: Business Proposal and Oral Presentation—Social Media Plan.equella.ecollege.com/file/0e136e45-ba54-4a6d-aead-e509d7cfa06d/1/MGMT550_CH_CourseProject.html#1″>Objectives| .equella.ecollege.com/file/0e136e45-ba54-4a6d-aead-e509d7cfa06d/1/MGMT550_CH_CourseProject.html#2″>Guidelines| .equella.ecollege.com/file/0e136e45-ba54-4a6d-aead-e509d7cfa06d/1/MGMT550_CH_CourseProject.html#3″>Grading Rubrics| .equella.ecollege.com/file/0e136e45-ba54-4a6d-aead-e509d7cfa06d/1/MGMT550_CH_CourseProject.html#4″>Best PracticesObjectives.equella.ecollege.com/file/0e136e45-ba54-4a6d-aead-e509d7cfa06d/1/MGMT550_CH_CourseProject.html#top”>Back to TopFor the purpose of this assignment, you are the chief information officer for the Stone Goose Company. This is your big chance to be the principle change agent in the Stone Goose Company and to propose a new social media policy to executive management. Currently, your company does not use social media for communication or marketing. You have noticed that the employees, however, are quite fond of social media.You may use your creative imagination to determine the type of business in which Stone Goose Company is involved. Brainstorm and propose ideas that will help the business improve operational efficiencies, save money, increase revenue or market share, improve guest satisfaction, increase social responsibility, and enhance brand image.Expect resistance and garner enough evidence to persuade your audience to implement your ideas. You will need to include external research to support your claims. Week 4’s Oral Presentation should convince Stone Goose Company’s executive management that it needs a social media policy and that you should be given this assignment. Week 7’s Business Proposal should present the key items that need to be included in the social media policy, and why.Assignments such as this help you to develop business-oriented communication skills and give you the opportunity to practice developing an integrated business strategy for this fictional company. This activity will make the course come alive through the application of the principles from the textbook, course materials, and discussions.Guidelines.equella.ecollege.com/file/0e136e45-ba54-4a6d-aead-e509d7cfa06d/1/MGMT550_CH_CourseProject.html#top”>Back to TopPersuade a business audience to accept your ideas.Create logical, well-supported arguments by linking evidence to your claims.Develop an organizational structure that is easy to understand and follow.Adapt your ideas to a specific audience and anticipate and address their concerns.Adjust your messages for communication mediums: a written proposal and an oral presentation.Grading Rubrics.equella.ecollege.com/file/0e136e45-ba54-4a6d-aead-e509d7cfa06d/1/MGMT550_CH_CourseProject.html#top”>Back to TopCategoryPoints%DescriptionOral PresentationDue Week 4Slide Content4040%Your paper should show sound strategy and excellent organization; valid evidence should be given for your arguments; slide show should be 10 to 15 slides.Oral Delivery3030%Delivery shows appropriate pace, volume, energy and enthusiasm. Delivery time should be between 8–10 minutes long.Slide Format and Design3030%Format should be consistent and professional; creative but realistic use of communication tools.Total100100%Format should be consistent and professional; creative but realistic use of communication tools.Business Proposal for Social Media PolicyPoints%Due Week 7Content9052%Content should demonstrate clarity of thinking; understanding; the application of business principles. Valid evidence should be given for your arguments.Formatting2012%Proposal must follow guidelines and assignment format instructions.Organization and Cohesiveness2012%Your proposal should be well organized using headings, subheadings, and written in the third person; paper should be 6 to 8 pages in length.Editing2012%Paper demonstrates graduate level writing, including proper grammar, spelling, punctuation, and good sentence structure.Documentation2012%You are required to have a minimum of six research references.Total170100%A quality paper will meet or exceed all of the above requirements.Best Practices.equella.ecollege.com/file/0e136e45-ba54-4a6d-aead-e509d7cfa06d/1/MGMT550_CH_CourseProject.html#top”>Back to TopYour oral presentation should be between 8–10 minutes long.The first slide should be a title slide that includes the following:Title of presentationStudent’s nameCourse name and numberInstructor’s nameDate submittedEach slide must have a clear and meaningful title.All slides should abide by the 7×7 rule of content. That is, no slide should have more than seven bullet points with seven words on each line.A good presentation should have an appealing and eye catching background. Be sure to use a consistent and professional presentation theme.Your text must follow a logical timeline from beginning to end.You should use no more than two different fonts. Slides should be consistent throughout the presentation, including format and font size.Adding meaningful graphics to your slides helps to keep the audience engaged while you are presenting, but avoid using too much animation or any audio clips that do not supplement your presentation appropriately.References should be listed on your final slide. Your presentation should use at least three scholarly references.Business ProposalApply the three-step process of writing: plan, write, and complete.Prepare an outline of your research paper before you go forward.Complete a first draft and then go back to edit, evaluate, and make any changes required; use paragraphs, avoiding lists and bullets.Use 12-point Times New Roman font, double-space all text, and use one-inch margins.The first page should be a title page that includes the following:Title of presentationStudent’s nameCourse name and numberInstructor’s nameDate submittedUse page headers and footers that include page numbers.Your paper should begin with an Executive Summary. The Executive Summary appears at the beginning of the paper, but it is the last section that is written. Introduce the subject and why the subject is important. Preview the main ideas and the order in which they will be covered. Establish the tone of the document. This introductory section is the hook to grab the reader’s interest.In the body of your paper, break out each main idea you will use and provide evidence. Show some type of division using headings and subheadings. Avoid long paragraphs.Use visual communication to further clarify and support the written part of your report. You could use example graphs, diagrams, photographs, flowcharts, maps, drawings, animation, video clips, pictograms, tables, and Gantt charts.Your paper should end with a Summary or Conclusion, which restates your objective and convinces your reader to accept your plan.The final page of your paper should be a Reference page, Bibliography, or Works Cited page showing your sources of research. There should be corresponding in-text citations or footnotes for each of these referenced sources. While we study wiki websites in this course, use of them as a valid resource is discouraged.All DeVry University policies are in effect, including the plagiarism policy.